October 2015
Local SEO Statistics Every Business Should Know

There is a lot of excitement around local SEO (search engine optimization) at the moment. Local small businesses are continuing to increase their online marketing, in response to the proven increase in local searches. Mobile and local SEO represent a serious opportunity for local brands to reach laser targeted customers, generate more brand awareness & increase sales for very little investment. Since Google updated their

05

Oct
2015
September 2015
Yoast SEO Is Coming to Drupal Sites

Yoast SEO, the best known and most commonly used SEO plugin for WordPress, has announced it will be crossing over to the dark side and launching a Drupal version by the end of the month. While Web design can sometimes be looked at as art, in the real world, you’ll be surprised of how very, very few people care about design and how almost all

13

Sep
2015
The Most Popular WordPress Landing Page Plugins

Landing pages are the bread and butter of any successful marketing campaign. They are choc full of customized content that speaks to your website visitors. This content speaks to your website visitors because it delivers the exact, specific information that your visitor was expecting. Landing pages are aligned with your marketing messages 110%, and always have one clear objective in mind: making your website visitors

11

Sep
2015
April 2015

Google’s “mobile friendly” algorithm update, to be released on April 21, has understandably created a major shift in the way ecommerce sites think about their mobile search optimization strategies. Announced over a month ago, the “mobile friendly” algorithm update will have what Google calls a “significant impact” on mobile search results worldwide. On April 21 and rolling out over the following week, Google will begin

15

Apr
2015
February 2015
Choosing the Right Bid Strategy in a Pay-Per-Call Campaign

In order to build efficient pay-per-call campaigns, businesses have to decide on the bid strategies most suited to their industries and goals. Some of these may be borrowed from pay-per-click approaches, but there are additional ways to optimize for pay-per-call success. Having an effective bid strategy can influence the return on investment of any pay-per-call campaign. According to a survey by Google, 73% of mobile

27

Feb
2015
How To Get Good Online Reviews That Build Business in Local Search

Good reviews on sites like Google and Yelp can entice people to check your business out, improve conversions, and potentially help organic search engine rankings. In this article, I’ll show you how to generate a continuous flow of good online reviews that should help your local business. Why You Want Good Reviews Reviews Stand Out in the Search Results. Good reviews on search engines like Google and

20

Feb
2015
WordPress: The Best CMS to Build Your Website

WordPress is an open source content management system which started as a blogging platform but has recently gained popularity for its use in developing and designing websites. Cost effectiveness is one of the major advantage of WordPress. Since it is an open source project, it means that the source code used to run WordPress is available to general public and can be used by anyone.

12

Feb
2015
Google Adds Webmaster Tools Verification For Google My Business

Google’s Jade Wang announced this in the Google forums saying, “starting today, if you’re verifying a page for your business, you may be instantly verified on Google My Business if you’ve already verified your business’s website with Google Webmaster Tools.” You need to make sure you’re signed in to Google My Business with the same account you used to verify your site with Webmaster Tools. Note that

12

Feb
2015
January 2014
What do we do for Local Search success in 2015?

Now that Pigeon has rolled out to Canada, Australia, and the UK, it’s clearly here to stay, and the Pigeon posts are still crowding everyone’s news feeds. Business owners want answers, so they’re doing anything they can to figure out the “next best thing” for Local SEO. Instead of another list of tips for 2015, I’m going to share a list of the most common

08

Jan
2014

January 2014